Useful Tips for successful Dissemination & Marketing of Educational Projects and Products given by DissMark II Conference participants:

1. Dissemination Channels & Activities:

• Ministries of Education and Culture
• Government Agencies
• Local Authorities and Municipality Educational Experts
• National Agencies
• Professional Associations (e.g. Teachers’ Associations)
• Hobby Clubs (e.g. swimming clubs, pet owners clubs)
• Press (e.g. press releases)
• Presentations at Seminars & Conferences
• Presentations for Teachers and Students at Schools
• Presentations at Public Events (e.g. European Day celebrations, European Label Award Ceremony)
• Round-Table Discussions (Forums)
• Discussion Groups / Working Groups that include representatives of different projects (e.g. to share among themselves resources and examples of dissemination activities and the results of their implementation)
• Printed Materials (e.g. booklets, brochures, newsletters, posters, flyers, bookmarks, stickers)
• Newspaper Articles & Articles in (specialist) Journals
• Publishers & Materials Writers
• Employers
• Web: web 2.0 tools (e.g. blogs, wikis), e-mails, mailing lists, newsletters, (project) websites
• Networking / twinning among different projects (e.g. use of already existing project platforms to disseminate new projects)
• Participants’ Organizations (e.g. universities, language centres)
• Managers and Directors of Participants’ Institutions (e.g. seeking support for continuation of finished projects for expanding the application and for further dissemination and valorisation of language products)
• Personal Contacts (e.g. colleagues, professional networks, contacts from former projects)
• DVD-s, CD-ROMs
• TV, Radio
• Buses, Trolleybuses, Trams, Trains, Airplanes
• Hotels, Tourism Offices 
• Traditional & On-line Bookshops
• Libraries

2. Suggestions for future Conferences on Dissemination and Valorization of Project Results:

Set up the tradition of conferences and project fairs for dissemination and exploitation of project results.

• Longer conferences to enable participants get to know all the exhibited projects (2 days were considered too short a time for both substantial plenary input and networking and discussion activities);
• During the conference allocate long time slots for discussions and work in small groups; allow long coffee breaks to facilitate networking;
• Invite / attract as many publishing houses, decision-makers, people in charge of curriculum implementation and development from different countries as possible;
• Invite / attract as many language teaching specialists (not directly involved in projects) as possible;
• Greater involvement of NAs;
• Educational community could benefit from professionals coming from the 'outside', e.g. marketing  & dissemination training delivered by business people.